This is HUGE: California considers a ballot referendum on labelling

And, if it’s possible in California, why not in BC?

December 12, 2011

Dear friends and colleagues,

We have some exciting news to share with you. On November 10, 2011, we filed the California Right to Know Genetically Engineered Food Act with the State Attorney General. This initiative, when passed by a majority of California voters in November 2012, will require foods sold in California retail outlets that contain genetically engineered ingredients to be labeled, just like other nutritional facts.

We know that California is ready for this change, but we also know that only a ballot initiative can bring it about. Virtually no other political process has the potential to create such a monumental force for reform.

We submitted this initiative at a pivotal moment.  Today the public is overwhelmingly behind us on this issue. In a recent poll conducted by EMC Research, over 80 percent of California voters said they are in favor of labeling genetically engineered foods.

We are writing to ask you to join us in support of the campaign.

Building a broad and diversified coalition will be essential to winning.  Please add your name to the growing list of supporters of the California Right to Know Campaign. Together we can win in November, and reform our outdated food labeling laws to give consumers a real choice over how they feed their families.  Included with this letter you will find: 1) 1 page informational flier about the initiative, 2) FAQ sheet, 3) the full initiative, and 4) an endorsement form. Alternatively you can endorse the initiative online:

If you have any questions, please don’t hesitate to reach me at (907) 947-6046. We look forward to working together with you in the months and year ahead.


Ryan Zinn

CA Right to Know National Coalition Director

(907) 947-6046


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